内容来源：https://www.theverge.com/ai-artificial-intelligence/802697/friend-ai-device-subway-ad-protest-nyc

内容总结：

近日，一款名为Friend AI的智能聊天挂坠在纽约掀起舆论风波。该产品自今年夏季上市后，斥资超百万美元在纽约地铁铺天盖地投放广告，其宣称"用AI替代真实朋友"的宣传理念引发当地民众强烈反感。

上周末，纽约中央公园出现戏剧性一幕：数十名抗议者手持该设备纸质模型进行撕毁，现场齐声高呼"要真实朋友，不要AI"的口号。抗议人群不仅用涂鸦覆盖广告海报，更在街头举行即兴演讲，表达对科技过度介入人际关系的忧虑。

值得注意的是，品牌创始人施夫曼突然现身抗议现场，声称此行是为"与纽约民众当面沟通"。尽管其强调未策划该活动，但现场照片显示其不仅参与街头演说，还签署了"不将用户数据出售给科技巨头"的承诺书。

这场看似行为艺术的抗议，折射出纽约市民对强制灌输式广告的排斥，以及对AI技术滥用隐患的警惕。正如一名涂鸦者在地铁广告上的留言所示——科技永远无法替代真实人际温暖的共鸣。

中文翻译：

如果你住在纽约，最近几乎不可能没被Friend AI吊坠的地铁广告刷屏——无论你是在隧道里拍下涂鸦最富创意的广告牌，还是在车厢内对铺天盖地的设备图片避无可避，或是突然收到朋友消息追问：“这玩意儿到底是啥？”

这款AI吊坠的创作者竟在纽约发起了一场“Friend抗议活动”
人群一边撕碎设备纸板模型一边高呼“找点真朋友吧”
人群一边撕碎设备纸板模型一边高呼“找点真朋友吧”

尽管Friend公司成立于2023年，但这款售价129美元、内置聊天机器人的项链直到今年夏天才陆续发货。上个月启动的地铁广告宣传更是耗资超百万美元——几乎与公司域名购置费相当。各类测评显示，这个号称能倾听日常对话并提供反馈的设备不仅常令人不适，实际功能也频出故障。

就在全球“无君主”抗议浪潮的那个周末，纽约也上演了针对Friend的特别行动。创始人阿维·希夫曼发布了一张被胶带覆盖的宣传海报：画面中的设备旁写着“听说纽约佬看我不爽？趁我们还没破产，干脆当面把账算清”。海报不仅标注了聚会时间地点，还手写注明“请带好马克笔”。

从那些显然非Sora生成的影像资料来看，周日的“对决”确实如期上演。希夫曼发布的照片里，有人用记号笔涂污Friend横幅，留下“去他的AI”字迹；粉笔画描绘着哭丧脸的设备图案；还有人举着纸板模型打起篮球。

当被问及是否策划了这场抗议及参与者真实性时，希夫曼向《边缘》杂志澄清：自己全程未参与组织，之所以乘红眼航班赶来，是因为网友不断发来广告照片。“我站在临时讲台对人群演说，深夜在公园发现他们围坐成圈认真讨论，”他写道，“这场对话很有建设性，最终我们握手言和——这绝对是场真实的抗议。”

希夫曼还晒出签署手写承诺书的照片，保证“不会将friend.com出售给科技巨头用于监控”。另一段视频中，人群高举设备纸板齐声呐喊“找点真朋友”并将其撕得粉碎。待纸屑落定，怒吼声在空气中回荡：“让这破玩意儿滚蛋！”“去他的AI！”

简而言之：纽约客从不会对过度狂热的地铁广告假以辞色——尤其是当AI竟敢号称能取代“真实朋友”时。不过对这位CEO而言，群情激愤总好过无人问津。

英文来源：

If you live in NYC, there’s almost no way you’ve missed the Friend AI pendant subway ad fallout — whether you’ve taken pictures of the most inspired graffiti on the ads in the tunnels, tried to avert your eyes from the near-constant presence of the device pictured on all the ads inside subway cars, or had a friend text you, “What is that thing?”
The Friend AI pendant’s creator publicized a ‘Friend protest’ in NYC
People tore apart a cutout of the device while chanting ‘get real friends.’
People tore apart a cutout of the device while chanting ‘get real friends.’
Although Friend was founded in 2023, the $129 chatbot-enabling necklaces only began shipping this summer, and the accompanying subway ad campaign — which set the company back more than $1 million, almost as much as its domain name — debuted last month. Reviews have painted a picture of a device that can make people uncomfortable and doesn’t often work well at what it’s supposed to do (i.e., listen to your conversations and the happenings of your day and offer quips and feedback).
On the same weekend as the worldwide No Kings protests, there was also a Friend protest of sorts. Friend founder Avi Schiffmann posted an image of a taped-up flyer that pictured the device, which read, “I heard you new yorkers got beef with me. Let’s hash this out once and for-all, before we go bankrupt.” The flyer also gave a time and place to meet up, along with a handwritten missive to “bring your markers.”
Based on images and videos that probably weren’t generated by Sora, the Sunday “event” really did take place. Schiffmann’s post shows people using Sharpies to deface a Friend banner, including one person writing “Fuck AI,” a chalk drawing of a sad-faced Friend device, and people seeming to play basketball while holding a paper or cardboard cutout of the Friend device.
When reached for comment on whether Friend organized the protest and whether the attendees were organic, Schiffmann told The Verge that he had no part in planning the event, adding that he took a red-eye flight to New York to be there because people sent him photos of the ads.
”During the event I was up on the soapbox speaking to the crowd and later that night found them at the park and we all sat in a big circle and talked. They were all very serious,” he wrote. “I found it to be a productive conversation and we all shook hands at the end. It was a real protest for sure.”
Schiffmann also posted a photo in which he seemed to have signed a handwritten document stating that he “will not sell friend.com” to Big Tech CEOs for “surveillance purposes.”
Another video in the thread depicted people holding the paper cutout of the device and tearing it apart as the crowd chanted, “Get real friends.” After the free-for-all of tearing it up was over, people yelled, “Get that shit out of here,” and “Fuck AI.”
In short: New Yorkers don’t take kindly to overzealous subway ads — especially if they’re about AI being a passable replacement for a “friend.” And for Friend’s CEO, that’s still better than them not paying attention at all.