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增强现实领域昔日最大败笔Magic Leap携智能眼镜卷土重来

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增强现实领域昔日最大败笔Magic Leap携智能眼镜卷土重来

内容来源:https://lifehacker.com/tech/magic-leap-ar-glasses-prototype?utm_medium=RSS

内容总结:

【科技动态】Magic Leap携谷歌再战AR赛道 智能眼镜原型亮相引关注

在沙特公共投资基金主导下,科技公司Magic Leap近日正式公开其与谷歌合作研发的Android XR智能眼镜原型机。这款被定位为"Android XR生态系统参考设计"的设备采用加厚镜框设计并搭载摄像头,官方宣称融合了Magic Leap的光波导技术与谷歌Raxium微米级LED显示引擎,致力于打造可全天佩戴的增强现实设备。

不过目前披露的技术细节有限,产品具体功能与上市时间仍属未知。这已是两家公司在该领域的二度携手——Magic Leap于2018年推出的首代AR头显售价2295美元,半年销量仅约6000台,最终在2024年停产;谷歌更早在2014年推出智能眼镜Google Glass,却因隐私争议与功能局限次年便黯然退场。

行业观察人士指出,早期AR产品虽具创新性,但受制于当时的技术条件与定价难以普及。如今随着苹果、Meta等科技巨头纷纷布局,2025年的AR智能眼镜赛道已日趋拥挤。尽管现有产品在显示效果方面取得突破,但电池续航、操控系统等关键技术瓶颈仍有待突破。业内普遍认为,真正的角逐目标在于开发出能完全替代手机功能的下一代智能眼镜,这场关乎未来移动终端的卡位战正悄然升温。

中文翻译:

Magic Leap强势回归。
这家现由沙特公共投资基金控股的科技公司,今日发布了一款安卓XR智能眼镜原型。该产品被定位为"安卓XR生态的参考设计",公司同时宣布与谷歌延长合作伙伴关系。这款AR眼镜框架比普通款式略厚,但仍在合理范围内,镜身似乎搭载了摄像头——这几乎是我们目前掌握的全部信息,其具体功能与上市时间仍属未知。

尽管Magic Leap未透露太多具体细节,但明确表示新品融合了"Magic Leap的光波导与光学技术,以及谷歌Raxium微米级LED光引擎",目标是打造可全天佩戴的AR设备。公司在声明中强调:"Magic Leap与谷歌的合作专注于开发平衡视觉体验、佩戴舒适度与量产可行性的AR眼镜原型。"

Magic Leap与谷歌在AR领域的坎坷历程
愿景虽好,但两家公司过往的AR尝试均未达预期。2018年,售价2295美元的Magic Leap One混合现实头显在科技圈引发狂热期待,最终却惨淡收场,六个月内仅售出约6000台。这款产品虽在2024年停产,但如今公司显然准备携新品卷土重来。

谷歌的AR探索更为久远:2014年高调发布的谷歌眼镜,因隐私争议与功能局限导致市场遇冷,最终在2015年基本停摆。平心而论,这两款产品都具备创新潜力,但或许生不逢时——2010年代中期的硬件技术难以在合理成本下实现构想。时至2025年,从苹果、Meta到数十家中小厂商都在竞相研发颠覆性AR眼镜,行业格局已截然不同。

当前AR智能眼镜赛道日趋拥挤,但各家的真正目标并非当下这一代产品,而是下一代。科技巨头们的终极博弈,在于打造出功能全面、灵活性足以完全取代手机的智能眼镜。从某些方面看,我们已无限接近能替代所有屏幕的终极眼镜——如XReal One的显示效果令人惊叹。但电池续航、直观控制系统等技术瓶颈仍有待突破。至少在眼下,革命尚未成功。

英文来源:

Magic Leap is back.
The tech company, now owned by Saudi Arabia's Public Investment Fund, today revealed a prototype for a pair of Android XR smart glasses made as a "reference design for the Android XR ecosystem," and announced it had extended its partnership with Google. The AR glasses have thicker-than-normal frames, but not ridiculously so, and seem to have a camera. But that’s about all we know: there's no word on availability or what the glasses actually do.
While Magic Leap didn't reveal a ton of concrete details about its new shades, it did say they combine "Magic Leap’s waveguides and optics with Google’s Raxium microLED light engine" with the goal being an all-day AR wearable.
"Magic Leap and Google’s collaboration is focused on developing AR glasses prototypes that balance visual quality, comfort, and manufacturability," the company said in a statement.
Magic Leap and Google's spotty history in AR
That all sounds good, but both companies have stepped into AR in the past and released products that fell far short of expectations. Back in 2018, there was a lot of excitement among tech-heads about the Magic Leap One, but the $2,295 augmented and virtual reality headset fizzled, selling an estimated 6,000 units in six months. Magic Leap abandoned Magic Leap One back in 2024, but it's apparently ready to jump back in with something new.
Google has an even deeper history in AR that didn't catch on, having released Google Glass in 2014 with a great amount of hype, and basically abandoned the product in 2015 after privacy concerns and limited functionality resulted in disappointing sales.
To be fair, both Google Glass and the Magic Leap One had potential, but may have been ahead of their time—mid-2010s hardware couldn’t deliver on the possibilities at a price that was reasonable. It's a different world in 2025, when everyone from Apple to Meta to dozens of smaller players are hoping to release killer AR glasses.
The AR-smart glasses space is getting mighty crowded, but the goal isn't really this generation of smart glasses, it's the next one. The game-behind-the-game for the tech companies is creating a pair of smart glasses that are functional and flexible enough to replace your phone entirely. In some ways, we're tantalizing close to a pair of shades that can replace all other screens—the displays in glasses like the XReal One are amazing. But other technical limitations, like a battery that will last a reasonable amount of time, and an intuitive control system, are still on the horizon. For now.

LifeHacker

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